As a brand photographer, one of the key aspects of planning a successful personal brand shoot is finding the ideal location. Sometimes this is easy, your workplace it may be where you want to show your clients. Choosing a shoot location that reflects your brand’s style and the shoot purpose is crucial for capturing authentic […]
Every photo shoot is entirely different and bespoke to you. Yet there are some key pictures that work in most shoots to adapt to be unique to your session. Here are my favourites: 1. It’s you! Plenty of headshots.A variety to give you options for using them in your marketing, some close up, some with plenty of […]
Would you like to compete on quality, or your price?If you choose quality, then it is essential you do so by showing the excellent calibre of your service or product in every way possible. A popular reason business owners come to me is to create a gallery of images that show their brand’s professionalism, which also connects […]
Do any of these make you nod your head? 1. You want to differentiate yourself and your business.Are you finding the content you are sharing feels too samey? That what you, and others in your industry, are posting is pretty similar? 2. You want your dream customer to notice you.Feel you need to shout a […]
Have you considered combining your personal brand photos with stock images?There are three reasons why this is an excellent idea for your marketing: 1. TimeThe one thing I’m pretty sure we all wish we had more of! Taking your own pictures, fitting in brand shoots and sifting through ad hoc pictures online all takes time. […]
What happens with a styled product shoot… Forlle’d Hyalogy is a state-of-the art Japanese skincare range. Part of their brief for the product photography was to have a lifestyle element to the images. After I delved deeper into their brand and who their ideal customers are, we then discussed a shoot plan that fitted the […]
Libby has built her business around creating what she is passionate about: nature and all things natural. She was able to combine this with the luxury element for her home fragrances. Libby makes beautifully presented, and deliciously scented, candles, diffuser oils, reed diffusers and wax melts. After having her gorgeous new branding developed by the […]
When was the last time you spent some time thinking about your brand? As a brand photographer it is unsurprisingly a topic that I’m passionate about, something that I ALWAYS mention from our first chats about your photography and dive deeper into as we plan your sessions. There are so many different […]
How to use your new photo library Once you have a new gallery of images- whether that is ones you have taken yourself or professional ones- you can follow a few last steps. Choose your favourites When they’re all displayed in front of you it will be easy to see which you’re drawn […]
How to style your photos The Hero Prior to any photos decide on the hero of each image. Example: for this picture it is the journal. Talking about journalling is a popular topic for business coaches, so being able to show it. Context Once you know what you want the focus of the […]